Three Top Reasons Why Your SEO Ranking Is Dropping

It’s such a great feeling when your site appears in the top results. It’s a feeling that you don’t want to end. Unfortunately, due to one reason or another you can see the ranking of your site nose diving. Has the ranking of your site dropped? Here are some of the reasons why this might have happened:

The honeymoon is over

When you start doing the right things such as building high quality links and driving traffic to your site, Google and other search engines start favouring you thus pump up your rankings. When you at this point you should continue building high quality links for your rankings to keep on rising. If you don’t do it, the search engines replace your site with another that is doing the right thing.

You have plenty of backlinks from spammy sites

Spammy links have been voted as the top reasons why search engines lower the ranking of some sites. Spammy links are those links that you haven’t obtained naturally. They include: Paid links, site-wide links, links obtained from reciprocal linking, links from low-quality, irrelevant sites, and those generated from generic directories.

One or two spmmy backlinks can’t hurt your site-the problem comes in when you have plenty of them. To avoid this from happening, you should regularly analyse your site for any suspicious links. The cool thing is that there are many tools that will help you do the analysis fast. If the ranking of your site has already gone down you should remove the bad links and let search engine engineers know about it so that they can reinstate your site.

You have duplicate or thin content on your site

Nowadays Google and other search engines are all about giving a great user experience. If you have been around the internet for long enough you must know that the search engines and readers prefer long content. If you used to write high quality, long articles, but you are now writing short articles, the lower ranking could be due to the short articles. The best way out is to resume writing long articles.

Having duplicate content on your site is worse than not having any content at all. Before publishing any article on your site always check it for plagiarism in one of the many free plagiarism checkers online.

Conclusion

These are some of the common reasons why the ranking of your site could be dropping. Do the right things and you will definitely see your rankings going back to where they were before.

SEO is intricate especially if its your first time doing it. To avoid doing the wrong things thus resulting to penalties you should hire SEO services in Kolkata. We have been offering the services for decades; therefore, we are the right SEO company in Kolkata to go for. To know more about us visit the given links.

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Baptist Pastor’s Job Description

1. Preaching and Teaching

Key Skill Task statement: the pastor will oversee the preaching and teaching program for the church. Responsibilities include setting forth an annual plan for preaching and teaching series’ that lines up with agreed biblical and theological foci for the church. The church requires the pastor to preach between fifty to seventy-five percent of services and to negotiate with suitable others to fulfil the balance.

Rationale:

Pastors within Baptist churches, principally, are leaders of Jesus followers in the Jesus way. Teaching and mentoring is core work, and when they are not directly involved they will oversee this function. Preaching and teaching, and example-setting, underpins discipleship. Building the annual preaching program is an opportunity to combine the preaching and teaching element with the liturgy of worship in church meetings, in order to drive the church in the direction of its vision. It is important as spiritual leader of the church that the pastor is willing and able to preach the majority of the time. It may be the only meaningful way for many congregants to have contact with their pastor from week to week.

2. Leading, managing and pastoring paid and Volunteer Staff

Key Skill Task statement: the pastor will provide leadership to and pastoral care for all staff, paid and volunteer, and manage their activities. Responsibilities include setting forth direction from the Annual Plan, having consulted leadership and staff, and having gained agreement, in the development of the Plan. The pastor will also appraise all staff at least annually. The pastor will also supervise pastoral leaders.

Rationale:

Pastors are key leaders in their churches. With staff positions supporting them in their work, the pastor should have the competence and character to effectively supervise and encourage staff. Part of this is giving regular and timely feedback that supports, motivates and inspires the staff. A significant part of this process is performance appraisal; an opportunity to build staff members up through recognition, affirmation of gifts, and to be able to correct business processes, and gently mould the character of staff along the way. For the pastor to be an effective manager it means they are a good and faithful servant with the resources they are to steward. Just as much, in a Kingdom reversal, the pastor, as a leader “called” by Jesus, must willingly decrease to allow their staff to increase, to shine, per John the Baptist. The pastor as leader is steward, first and foremost.

3. Work with the Church Leadership Team on any big issues, church discipline, staff appointments, seeking the will of God

Key Skill Task statement: the pastor, as a member of the Church Leadership Team, with integrity, will provide leadership on significant issues, church discipline, and recruit staff, all in line with the discernment of God’s will. Responsibilities include setting forth direction from the Annual Plan, having consulted leadership and staff in the development of the Plan. The pastor will need to work closely and cohesively with the church administrator and church secretary positions, elders and deacons.

Rationale:

Leading or being part of leadership is a character task and test as much as anything. Conflict will arise and at times abound. Not everyone discerns God’s will the same way or even with the same results. A sensitiveness to God’s Spirit and a willing humility are great aids for the pastor in managing conflict within the team. The pastor will need to appreciate the importance of starting the right people. They will seek people who are team players and who contribute to team balance, but will also guide the process of search and selection, unless there is a possible conflict, and without overly controlling the process.

4. Be the Visionary and listen to God on the direction of the Church

Key Skill Task statement: the pastor will provide vision through spiritual discernment for the church, with the Church Leadership Team. Responsibilities include prayerfully waiting on God corporately, seeking his face, in conjunction with consulting, with leaders and congregants in the church.

Rationale:

The pastor must procure the vision where reliance on God is primary, but they cannot do it alone. Corporate prayer is a great aid as hearts and minds combine in seeking a Word from the Lord. The pastor will also need to consult effectively with leaders and congregants. God has called the pastor to be a spiritual guide, a shepherd for his church. The pastor has developed their acuity of discernment.

5. Set goals and a strategic plan with the Leadership Team

Key Skill Task statement: the pastor, as a member of the Church Leadership Team, will contribute to the setting of the church’s goals within the strategic plan framework. Responsibilities include coordinating the implementation, monitoring and achievement of the plan.

Rationale:

The pastor needs to understand there must be vision, direction, a strategy and goals to achieve the strategy toward achieving the vision. People need direction. The church has a purpose in the world, and only by diligent intention is that purpose elucidated and brought to function through a plan. The vision can be described in terms of the way the church “lives its life together.” We cannot assume this will be an organic process. Plans need to be made that reflect the vision cast.

6. Prayer and Meditation (and Worship)

Key Skill Task statement: the pastor will lead the prayer ministry and set regular time aside to meditate through God’s Word. Responsibilities include assigning roles of leadership and support within the prayer ministry in the life of the church. Some degree of focus on liturgy is encouraged, to encourage prayerful engagement with God’s Word.

Rationale:

Being devoted to prayer is a foremost exemplification of the pastor. Prayer is central to church life and growth, and to worship. The pastor is to undergird the ministries of the church by prayer. People look to the pastor and to the church to pray, and by prayer there is faith, and hope for answers to prayer.

7. Ensure our Church is a missions focused Church “Making Jesus last command our first priority”

Key Skill Task statement: the pastor will provide leadership to advance the Great Commission. Responsibilities include equipping disciples for mission, integrating mission within the prayer ministry, embarking on short-term team mission trips as a church, and overseeing the giving campaigns in support of partner missions, locally and globally.

Rationale:

The extension of the gospel “to the ends of the earth” are among Jesus’ last words; a command that the pastor must embrace as an evangelical. Everyone who is lost needs a Saviour. A multiplicity of methods is involved in Christian mission: sending out, praying, going out, supporting, etc. The pastor must believe that mission involves evangelism and evangelism implicates mission, and are hence intertwined; that the next-door neighbour is to be found for God as much as anyone.

8. General Pastoral Care

Key Skill Task statement: the pastor, as shepherd, will oversee the pastoral care function within the church. Responsibilities include overseeing the leadership of the pastoral care ministry, equipping of pastoral carers, and sufficient incarnational pastoral care as to lead by example.

Rationale:

Underpinning the pastoral task is the pastoral heart – the parental heart for those in their care. Pastoral care is the opportunity to be Jesus to someone in need – of either encouragement or challenge. It is an incarnational activity. Through trusting relationship a pastor is able to not only encourage but challenge also. The pastoral relationship must be developed, especially doing ministry today, when influencing lives for Christ.

9. Conduct Weddings, child dedications and funerals

Key Skill Task statement: the pastor will provide official services as required of the office. Responsibilities include pre-marital discipleship and counselling of suitable candidate couples, the conduct of weddings according to Baptist rites, child dedications and funerals, utilising all such opportunities to broaden the pastoral relationship and reach with those concerned.

Rationale:

It is expected of the role that the pastor would facilitate persons through rites’ of which society sees them integrally involved. These are times not simply of instituting the rites themselves, but of nurturing relationship, of Christian witness, and of support, love, and challenge. Special care will need to be taken regarding what services the pastor is willing to undertake, according to their discretion.

10. Encourage, mentor and disciple new Christians

Key Skill Task statement: the pastor will “make disciples” of new converts, overseeing their spiritual journey in the life of the church. Responsibilities include discipling new Christians and/or ensuring effective discipleship is occurring for the building up of them in their faith.

Rationale:

Apart from the imperative “make disciples” there is a constant need for the pastor to raise up leaders, ensuring new converts and others on the journey understand the servant nature of Christian leadership. This is a spiritual concern, and the pastor needs to invest time, or allocate mentors for new converts and others on the journey. The pastor imagines him or herself as a Paul was to a Timothy: young but brimming with talent and potential. The pastor has “high hopes” for the one they are mentoring, but their hopes are not contingent on not being disappointed. God is doing the work, and not them, themselves. Critically, the pastor must espouse a “belong, believe, behave” method so, above all, new people feel home. But the pastor is also convicted by the Spirit to do what it takes to get, and keep, people moving spiritually.

11. Professional Development and Personal Renewal

Key Skill Task statement: the pastor will take responsibility for their professional practice and development, merging professional with personal life, cultivating renewal in the inner life and within relationships, as well as maintaining life balance. The pastor will be required to reflect theologically. Responsibilities include, but are not limited to, securing and maintaining Accreditation as a Pastor.

Rationale:

Of all jobs, the role of pastor relies integrally on setting a good example. Being an “exemplary pilgrim” is not a negotiable. The pastor needs to display exemplary character and an ongoing commitment to repentance and self-control in terms of the sins of desire, keeping short accounts with God. There is a relational component in being a disciple. We cannot stay healthy or grow emotionally and spiritually without help from others. Being accredited means the pastor will have at least one mentor/supervisor. Writing theological reflections is a healthy practice of journeying contemplatively with one’s self in concert with God. The pastor is also a writer. Maintaining life balance through the seasons is also vital. The pastor must, above all else, guard their heart, and acknowledge and assimilate the “thorns in their flesh,” that may be seen as God-given, in order to be sanctified because, not in spite, of them.

12. Other Duties

Key Skill Task statement: the pastor will have the opportunity from time to time to fulfill other duties that cannot be herein specified. Responsibilities include being open to serve in ways that are not traditionally part of the pastor’s role.

Rationale:

When a pastor is open to serving in ways that go beyond their traditional borders they show openness of character, humility and leadership. The pastor is required to discern what they should and should not do to this end. This is not about routine duties outside their gamut. It is about leading by example in works of love, of support, and of being a compassionate human being, recognising that many people are loved by being helped in practical ways.

© 2015 S. J. Wickham.